Job Description
We are seeking a visionary Senior SEO Specialist to drive digital traffic and engagement for the historic 2026 FIFA World Cup. In this high-stakes role, you will be at the forefront of digital marketing strategy, optimizing content to capture global search intent for one of the world's most anticipated sporting events.
As part of a dynamic, multicultural team, you will own the SEO roadmap, ensuring our digital presence dominates search results and delivers measurable ROI for sponsors and fans alike.
Why Join Us?
- Work on the world's largest sporting event.
- Collaborate with industry leaders in sports and technology.
- Competitive salary and comprehensive benefits package.
Responsibilities
- Develop and execute a comprehensive SEO strategy tailored to the 2026 World Cup tournament and its supporting infrastructure.
- Lead technical SEO audits to ensure optimal crawlability, site speed, and indexation for high-volume traffic.
- Conduct in-depth keyword research and competitive analysis to identify high-value search opportunities.
- Optimize on-page content, metadata, and schema markup to improve organic visibility across all major search engines.
- Collaborate with cross-functional teams (Content, Dev, PR) to ensure SEO best practices are integrated into all digital initiatives.
- Monitor campaign performance using Google Analytics and Search Console, reporting on key metrics and iterating strategies for continuous improvement.
Qualifications
- 5+ years of proven experience in SEO, with a strong portfolio demonstrating success in high-volume or event-based campaigns.
- Advanced technical SEO skills, including experience with site architecture, schema markup, and mobile-first indexing.
- Proficiency in Google Analytics 4, Google Search Console, and SEO auditing tools (e.g., Ahrefs, SEMrush, Screaming Frog).
- Strong analytical mindset with the ability to interpret complex data and translate it into actionable business insights.
- Excellent written and verbal communication skills, with the ability to explain technical concepts to non-technical stakeholders.
- Fluency in English (required); knowledge of additional languages is a plus.