Job Description
We are seeking a visionary Senior SEO Specialist to lead our organic growth initiatives. At Apex Digital, we don't just optimize for search engines; we craft exceptional digital experiences that resonate with users and dominate market share. If you have a deep understanding of the algorithmic landscape and a passion for data-driven results, we want to hear from you.
Your Mission:
As our SEO Specialist, you will be the architect of our organic visibility. You will collaborate with content teams, developers, and product managers to ensure our digital footprint is not only found but revered.
Responsibilities
- Technical Mastery: Conduct rigorous technical SEO audits to diagnose crawl errors, improve site speed, and optimize structured data (Schema.org).
- Strategic Content Planning: Lead keyword research and gap analysis to identify high-value opportunities and guide content creation for maximum organic impact.
- Performance Analysis: Monitor, analyze, and report on SEO metrics (traffic, rankings, conversion rates) using GA4 and GSC to drive continuous improvement.
- Link Building: Develop and execute white-hat link-building strategies to enhance domain authority and referral traffic.
- Competitive Intelligence: Analyze competitor strategies to uncover new growth vectors and stay ahead of industry trends.
Qualifications
- Experience: Minimum of 4-6 years of proven experience in SEO, with a demonstrable history of improving organic traffic for enterprise-level websites.
- Technical Skills: Proficiency in HTML, CSS, and JavaScript to perform on-page optimizations; familiarity with CMS platforms like WordPress or Drupal.
- Tool Proficiency: Advanced knowledge of SEO tools such as Ahrefs, SEMrush, Moz, or Screaming Frog.
- Analytics: Strong analytical skills with the ability to translate complex data into actionable business insights.
- Communication: Exceptional ability to present technical concepts to non-technical stakeholders.