Job Description
We are seeking a visionary Senior SEO Specialist to join Nexus Digital, a pioneer in next-generation digital experiences. In this pivotal role, you will drive organic growth and establish our brand as the industry leader through advanced search engine optimization strategies. You will work closely with cross-functional teams to implement data-driven campaigns that enhance visibility and drive high-intent traffic.
Our team is passionate about the future of digital discovery, and we are looking for someone who thrives in a fast-paced, innovative environment. If you have a deep understanding of algorithm updates and a proven track record of scaling organic presence, we want to hear from you.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings and drive website traffic growth.
- Conduct in-depth keyword research and competitive analysis to identify high-value opportunities and market gaps.
- Lead technical SEO initiatives, including site audits, schema markup implementation, and Core Web Vitals optimization.
- Collaborate with content teams to produce data-backed content strategies that resonate with target audiences and search engines.
- Monitor and analyze key performance indicators (KPIs) using tools like Google Analytics and Search Console to report on campaign success and ROI.
- Build and manage high-quality backlink profiles through ethical outreach and relationship building.
Qualifications
- 5+ years of proven experience in SEO, including hands-on experience with technical audits and strategy development.
- Strong command of HTML, CSS, and JavaScript for on-page optimization and debugging.
- Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, and Google Search Console.
- Demonstrated experience with Google Analytics 4 and data visualization platforms (e.g., Tableau, PowerBI).
- Excellent analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent professional experience).